Web Calls, Chat Agents & SMS
Web Calls
- Embed a Retell voice agent directly in your website
- No phone number needed — uses browser audio
- Great for: website support, demos, interactive product tours
- Embed via JavaScript SDK or iframe
Chat Agents
- Text-based chat interface (not voice)
- Same agent logic, different interface
- Embed on websites, in apps, or use via API
- Good for: support chat, FAQ bots, text-based interactions
SMS
- Send and receive SMS messages with AI agents
- Complementary to voice — follow up calls with text confirmations
- Send appointment reminders, confirmations, links
When to Use Which
| Channel | Best For |
|---|---|
| Phone call | Complex conversations, older demographics, urgent matters |
| Web call | Website visitors, demos, no-phone-needed scenarios |
| Chat | Quick questions, async support, text-preferred users |
| SMS | Confirmations, reminders, short follow-ups |